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Member Constitution

Eligibility, limitations & privileges of membership. Representation of members and dues.

Article II - Mission

The PBIRG is a not-for-profit industry association dedicated to the advancement of global healthcare market research, business intelligence, and strategic planning in theory and practice.

1. The objectives of the organization are:
   
   1. To promote and enhance the roles and image of the market research, business intelligence, and strategic planning disciplines to...
      
      • provide guidance on ethical issues in market research and business intelligence
      • communicate to management the value added by market research, business intelligence and strategic planning - provide benchmarking input on job content and levels
   2. To provide education and training to enhance members' knowledge and skills by sponsoring meetings, workshops, and training sessions.
      
   3. To provide a forum to address industry issues
      
      • facilitate development and dissemination of new data/database products and services
      • ensure quality control, standardization, and enhancement of current data/databases
      • conduct surveys on critical issues
      • provide input on market research certification
   4. To facilitate communication among
      
      • ethical pharmaceutical, biotechnology, diagnostic, and medical device companies
      • market research agencies
      • market research associations (e.g., EphMRA, PMRG, CPMRA, JP-MG, MRSA)
      • industry/marketing associations (e.g., PhRMA)
      • other professional associations (e.g., SCIP, PMSA)
   5. To provide input for other appropriate issues (e.g., guidelines for market researchers).

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