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Section 3 -Business Research Committee

The Vice President Primary Research shall designate a Chairperson for the Primary Research Committee.   The Chairperson will serve as liaison between PBIRG industry members and market research agencies, focusing on strengthening the quality and service, improving relationships, and introducing new product developments and shall promote the value of primary research within the industry.   The Chairperson shall conduct survey(s) to assess major issues between PBIRG industry members and market research agencies and/or to benchmark current value.   The Primary Research Committee will make recommendations to the Executive Committee regarding primary research issues.

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